Useful links and guides to improve your content approach

For facts, care tips and general information and images, use our corporate site.

Our homepage will have the latest calendar campaigns in line with seasonal products for both flowers and plants for you to explore, along with tips, trivia and images for you to download and use.

Homepage: https://www.flowercouncil.co.uk/

Campaign Calendars to help you plan ahead: https://www.flowercouncil.co.uk/campaign-calendar

Image Bank: https://www.flowercouncil.co.uk/image-bank

Flowers & Plants
Over on our consumer sites, we have content published in a more editorial way to target consumers. These are filled with the product itself, but arranged in articles to engage with consumers on many levels. This can be found in our Flower Guide, but all of these seasonal products are supported in different domains like Home décor, People, Fashion, Out & About, Care, Food and Themes. We use these lovely topics as a platform for our products to link to and weave into what is currently trending.  And best of all is that you can share these on your own channels by simply copying and pasting the links that are relevant, fun or educational for you to share to your audiences. Most of the articles we create are then promoted on our social media channels.

Consumer website for flowers: Funnyhowflowersdothat.co.uk

Make sure you start following our social media pages from the social media platforms you use for consistent inspiration:

Facebook:  https://www.facebook.com/funnyhowflowersdothat

Twitter:  https://twitter.com/flowersdothat

Instagram:  https://www.instagram.com/howflowersdothat/

Pinterest: https://uk.pinterest.com/flowersdothat/

 

Consumer website for plants: Thejoyofplants.co.uk

Make sure you start following our social media pages from the social media platforms you use for consistent inspiration:

Facebook:  https://www.facebook.com/thejoyofplants

Twitter:  https://twitter.com/thejoyofplants

Instagram:  https://www.instagram.com/thejoyofplants/

Pinterest: https://uk.pinterest.com/thejoyofplants/

 

Another top tip for florists who feel that our online magazine The Green Gallery would be a better fit for their audiences will have a whole range of targeted inspiration for an edgier consumer:

Website: https://www.thegreengallery.com/en/issue-6/cover

Facebook:  https://www.facebook.com/thegreengallery1

Twitter:  https://twitter.com/_GreenGallery

Instagram:  https://www.instagram.com/the_greengallery/

Pinterest:  https://uk.pinterest.com/thegreengal0321/

By following our pages now, you can start getting ideas for your own pages, and this will also prepare you for our next topic in May: Social Media.

TOP TIP:   Remember!  You do NOT have to have a page for every social media platform out there!  Choose the successful ones that you are good at and where you get the most engagement from, and focus and invest in that. Follow us for inspiration! 

Make sure the images you choose are good quality, inspiring, and concentrate on the message you want to get out without the hard sell (especially on socials).

IMPORTANT ACTION:  If you do not have any social media pages yet, or have any questions or need help on how to set up a business social media page, please email Chanel de Kock with your questions so that this can be included in the next part of the programme.