The sunflower can be found on the Flower Agenda from week 27 to 30

The Flower Agenda on will focus on the majestic sunflower from week 27 to week 30. Your customers will be able to read all about this summery flower which deserves to be called the queen of summer flowers. Will you help your customers to enjoy the cheerful sunflower over the coming weeks?

What is the Flower Agenda?
The Flower Agenda 2015 features fifteen flowers sorted by seasonal availability. The agenda tell consumers the story of the flower and offers inspiration along with beautiful images. The agenda appears on and the content is formatted in a way that it can be easily shared via social media.

Originally from far away
The sunflower originates from North and South America. Native Americans ate the seeds from the flower with beans, maize and pumpkins. The sunflower's official name is Helianthus -  a combination of the Greek words Helios (sun) and Anthos (flower).

Colours and shapes of the sunflower
Alongside the familiar yellow sunflower, there are also orange, brown, cream and dark red versions. There is also plenty of variety in terms of shape: there are sunflowers with large or small flowers, with a single row of petals or with multiple rings. But any sunflower, in any colour or shape, always guarantees a healthy dose of that summer feeling.

Care tips for consumers
Give your customers the following tips, so that they can get optimum enjoyment from their sunflowers.

  • Trim the stems diagonally.
  • Remove surplus foliage from the stems.
  • Place the flowers in a clean vase, preferably glass.
  • Add a bit of cut flower food.
  • Regularly top the vase up, since sunflowers are thirsty.

How to make a sunflower bouquet
You can combine endlessly with sunflowers. Try making a bouquet out of a whole bunch of sunflowers with some dill. Very unusual! Sunflowers with Solidago, standard carnations and solemio carnations also look very beautiful. And how about the sunny combination in the blue wicker basket? This basket contains various vases grouped together with sunflowers, delphiniums, lavender, agapanthus, stock and Echinacea.

Sunflower symbolism
The sunflower often symbolises the sun and love. In Greek mythology the nymph Clytia fell madly in love with the sun god Apollo. Although Clytia was very beautiful, Apollo did not reciprocate her love. As a result Clytia died of misery, was transformed into a sunflower and constantly turns with the sun in order to be able to see her sun god.

The Flower Agenda 2015
The Flower Agenda is an initiative by in conjunction with FloraHolland and the VBW, who have selected the fifteen flowers in the agenda. With this agenda the Flower Council of Holland is fulfilling the wish to draw consumers' attention to seasonal flowers, product-specific promotions, and flowers that are available all year round. The Flower Agenda 2015 will feature the following flowers next:

  • Week 27 to 30             Sunflower
  • Week 30 to 32             Calla
  • Week 32 to 35             Hydrangea
  • Week 36 to 40             Chrysanthemum
  • Week 40 to 42             Alstroemeria
  • Week 42 to 45             Lisianthus
  • Week 45 to 48             Orchid
  • Week 48 to 52             Amaryllis
Flower Agenda 2015 Sunflower
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Flower Agenda 2015 Sunflower DIY
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